Today, most people are searching on Google using a mobile device. However, our ranking systems still typically look at the desktop version of a page’s content to evaluate its relevance to the user. This can cause issues when the mobile page has less content than the desktop page because our algorithms are not evaluating the actual page that is seen by a mobile searcher.
Starting in 2019, Google considers the mobile version, instead of the desktop one of a website for indexing and search rankings. This is because most users today use their mobile devices to carry out a Google search. Other search engines too, determine website ranking and indexing by the functioning of mobile devices. A mobile-first approach modifies the navigation process significantly. Users no longer have to click several times just to navigate to one interior page. Often it's not even the page they were looking for and can lead to a dead-end experience if they don't know where to start. We provide eCommerce and business solutions to maximize profit margins for your business.